How Much Does It Cost To Start A Flower Farm 5 Questions to Ask Your Wholesale Flowers Supplier

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5 Questions to Ask Your Wholesale Flowers Supplier

The success of a flower shop depends on many variables, including marketing and customer service. But the essential component is finding the best wholesale flower supplier. After all, you can invest as much money as you like in advertising, but if the flowers in your shop don’t look good, you won’t get many customers. If the flowers you offer your customers are spotty or have spots on the petals, you will see your flowers die on your store shelves. Finding the best wholesale flower supplier is simply the most important business decision you will make.

Does the wholesaler grow its own flowers?

Try to find a wholesaler that owns its own farm or has partnerships with flower farms. If they do, the flowers you get are likely to be much fresher. This means better looking flowers and flowers with a longer shelf life than what you would get from a cut flower wholesaler. Choosing a supplier who grows the flowers themselves eliminates some of the costs associated with a longer supply chain.

Does the wholesaler offer a variety of flowers?

Your customer’s selection of specific flowers changes with seasons, occasions, budgets, to name a few variables. Keeping a variety of flowers available in your store at all times expands your customer base and increases your chances of repeat customers. However, working with several suppliers to maintain a diverse supply of cut flowers can become time-consuming and confusing. Streamline your company’s operations by choosing a wholesale flower supplier that offers not only a large selection of cut flowers, but also a variety of colors.

Wedding planners know that many brides don’t always want to settle for roses, even if they are available in colors other than white or red. Instead, they often like to add a unique touch to their event by using unusual flowers, such as birds of paradise and heliconias or using more subtle white bells or even wildflowers. Finding a wholesale flower supplier that can supply you with such flowers will put your shop at the top of brides and event planners’ lists.

How soon will you receive your order?

Many of the larger wholesale flower suppliers work with a network of farms to provide the widest selection of cut flowers. This is great because the supplier will be able to meet your business needs for a variety of flowers. At the same time, it lengthens the supply chain and can be a logistical problem to get your flowers to you in the shortest possible time.

When looking for a wholesale flower supplier, be sure to ask for a delivery guarantee – how many days it takes them to deliver the cut flowers to your store. Additionally, check that the delivery time frame refers to the number of days from the day the flowers are cut, not from the day they arrive at your wholesaler’s packing room.

Does the supplier have adequate flower processing facilities?

Once the flowers arrive from the farm to the supplier’s facilities, the flowers need to be processed quickly while being stored in a climate-controlled environment that extends their shelf life and preserves their freshness. This means you need a supplier that operates from state-of-the-art cold storage facilities with specialist wet packing and bouquet assembly facilities.

Is it easy to reach your potential supplier?

What are the opening hours of your wholesale flower supplier? As a business owner, you know that your working hours are quite long and that work can be tiring. You may find it difficult to order from a supplier in a timely manner if their hours are limited. How many different ways can you get in touch with a supplier to place an order or resolve your query? It’s a bonus if your wholesale flower supplier has an online ordering option and 24-hour customer support.

There are many factors to consider when choosing a wholesale flower supplier. Critical to the success of your flower shop, the supplier you ultimately choose must combine high quality, wide selection, fast processing and superior customer service with a low price.

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